The Rise of the ‘Scrubby’ YouTuber: Authenticity vs. Amateurism?
Introduction Picture this: A dimly lit room, a webcam perched precariously on a stack of books, and a rambling commentary filled with “ums” and “ahs.” This isn’t a Hollywood set, it’s the domain of the ‘scrubby’ YouTuber. The term ‘scrubby YouTuber’ has gained traction online, and it is often used to describe content creators who … Read more
